«New Year's Gift 2010»

Advertising campaign of the exhibition

To attract maximum number of guests in the preparation period of New Year’s Gift exhibition is organized a large-scale advertizing campaign including:

• Outdoor advertizing in the city
• Television, radio
• Commercials at subway stations
• Advertising stickers in metro cars
• Publications of advertizing articles in mass media
• Internet materials at specialized web-sites
• Address distribution of invitation cards at exhibitions of St. Petersburg
• Post dispatch of invitation cards to target audience